10 Best Survey Apps to Design Your Own Employee Surveys (With Templates)

Find the best survey apps to create (with templates and suggestions) and conduct your employee surveys effectively in 2024.
Grace Nguyen
Grace Nguyen
Senior People Operations, FlexOS
Leveraging five years in HR and a keen eye for innovation, I help people-centric leaders choose HR tech that boosts employee experience and aligns with organizational goals.
December 11, 2023
min read

You have a good team and want to support them better.

I understand that and know how valuable the right tools can be in gathering insights to listen to your people and make the right changes.

These survey tools are for collecting feedback and bridging the communication gap that often arises in dispersed teams.  

As People Operation Lead, I tried many survey apps to conduct pulse surveys on my team. 

In this article, I will share with you the 10 best survey apps that can help you create and conduct employee surveys with ease in 2024.

These tools offer templates and smart suggestions, ensuring you get the most out of your efforts to understand and enhance your team's experience.

  1. Google Forms - Best for simple and straightforward surveys with easy collaboration.
  2. NoteForms - Best for creating customizable forms and storing data in your  Notion hub.
  3. SurveyMonkey - Best for streamlining survey management and providing extensive reporting capabilities.
  4. Typeform - Best for delivering personalized survey experiences for better data insights.
  5. Jotform - Best for reaching out to customers and collaborating with co-workers with short, quick, dipstick surveys
  6. SurveyPlanet - Best for utilizing response analysis functionality that can be used to analyze users. 
  7. Fillout - Best for making surveys with beautifully crafted templates
  8. SurveySparrow - Best for turning surveys into conversations
  9. Zoho Survey - Best for communicating with a diverse audience 
  10. Formester - Best for designing user-friendly forms the way you want with no code

For those seeking comprehensive survey solutions with advanced analytics, benchmarks, and expert support, check out our Employee Survey Tools comparison guide. 

10 Best Survey Apps to Create Your Own Surveys (2024)

#1 - Google Forms

Best for: Simple and straightforward surveys with easy collaboration.


On Free Plan:

  • Number of Surveys: Unlimited
  • Number of Questions: Unlimited
  • Number of Responses: Up to 100 per survey

Google Forms is an exceptional service for creating and deploying forms and questionnaires with ease and efficiency. The platform offers an impressive level of granularity in customization while providing a user-friendly experience.

Google Forms allows users to create forms, surveys, and questionnaires swiftly without sacrificing customization options. It offers a variety of features to fine-tune questions and provides suggestions based on the question content. 

Users can easily share forms through various channels and receive responses rapidly. The platform also provides a comprehensive view of answers, allowing administrators to review individual responses.

Google Forms is reliable and easy to use, perfect for those seeking a simple, no-frills survey solution. Its collaboration features make it ideal for teams working on surveys, ensuring smooth coordination and data sharing. 

Moreover, its integration with other apps provides a seamless workflow, especially for other Google users. 

Salient Features:

  • Customizable: Tailor questions, themes, and layouts.
  • Question Types: Multiple choice, text, scale, and more.
  • Smart Suggestions: Provide question suggestions.
  • Easy Sharing: Distribute forms through links or emails.
  • Real-time Responses: Instantly view answers.
  • Collaborative: Collaborate on form creation.
  • Data Analysis: Analyze responses in Google Sheets.
  • Third-party Integrations: Integrates with other apps.
  • Mobile-Friendly: Works seamlessly on mobile devices.
  • Auto-save: Automatically saves progress

Bonus tips: Maximize engagement by using page breaks strategically to break up long surveys into manageable sections. This helps prevent survey fatigue and ensures a smoother respondent experience.

Price: Offers paid Google Workspace options starting at $6/month per user with Business Starter, $12/month per user with Business Standard, $18/month with Business Plus, and a customizable option with Enterprise.

>> Click here to create your employee surveys with Google Forms

#2 - NoteForms

Best for: Creating beautiful and customizable forms.


On Free Plan:

  • Number of Surveys: Unlimited
  • Number of Questions: Unlimited
  • Number of Responses: Unlimited

NoteForms is a reliable code-less form builder that empowers organizations to create stunning forms in minutes. Its intuitive interface enables easy design without coding knowledge. 

It streamlines data collection with unlimited input fields, customizable requirements, and multiple-form support. Seamlessly integrated and with a dark mode option, it enhances the user experience.

Notable features of NoteForms include custom scripts, built-in analytics, file uploads, relation support, password protection, prefilled URL parameters, and submission redirecting. These features provide users with a comprehensive and flexible form-building experience.

NoteForms’ code-less form builder, extensive customization options, and seamless integrations make it an excellent choice for organizations seeking beautiful, user-friendly forms. The availability of advanced features ensures that users have the tools to create and manage forms efficiently.

Salient Features:

  • Code-Less Design: Intuitive interface for non-coders
  • Unlimited Input Fields: Collect data with flexibility
  • Customizable Requirements: Tailor forms to your needs
  • Seamless Integrations: Enhance user experience
  • Built-In Analytics: Gain insights into form performance
  • File Uploads: Allow users to attach files
  • Relation Support: Create linked forms
  • Password Protection: Secure sensitive forms
  • Prefilled URL Parameters: Prepopulate form fields
  • Submission Redirecting: Customize post-submission actions

Bonus tips: Enhance your form's usability by utilizing NoteForms' built-in analytics. Gain valuable insights into user interactions and optimize your forms for better engagement and effectiveness.

Price: A free plan is available, and subscription plans start at $24/month for NoteForms Pro and $59/month for NoteForms Enterprise. 

>> Click here to get started with the NoteForms for free.

#3 - SurveyMonkey

Best for: Streamlining survey management and providing extensive reporting capabilities.


On Free Plan:

  • Number of Surveys: Unlimited
  • Number of Questions: 10
  • Number of Responses: 100

SurveyMonkey is a comprehensive survey tool for small enterprises and institutions, offering unique reporting tools and customizable dashboards. Its platform allows organizing all surveys in one place and creating custom dashboards for users and managers. 

Click to explore SurveyMonkey’s employee survey templates

Moreover, real-time data is reflected in quick and updated dashboards. SurveyMonkey also provides efficient reporting options like PDF and PPT for high-level staff requiring instant reports.

SurveyMonkey’s ability to streamline survey management, create custom dashboards, and provide extensive reporting capabilities makes it a top choice for organizations in higher education management. 

The software’s unique features allow stakeholders to access relevant feedback effortlessly, facilitating informed decision-making in policy-making processes. 

Salient Features:

  • Comprehensive Survey Management: Organize surveys efficiently
  • Customizable Dashboards: Tailor dashboards for users and managers
  • Real-time Data Updates: Quick and up-to-date insights
  • Efficient Reporting: Export options like PDF and PPT
  • Extensive Reporting Capabilities: In-depth reporting tools

Bonus tips: Optimize your reporting process using SurveyMonkey's extensive reporting capabilities. Export options like PDF and PPT can be beneficial for sharing insights with high-level staff and stakeholders.

Price: A free plan is available, and subscription plans are also optional, beginning with the Advantage plan at $39/month, as well as the Team Advantage Plan at $25/month per user, with a minimum of 3 users. Team Premier is also available at $75/month per user. 

#4 - Typeform

Best for: Delivering personalized survey experiences for better data insights.


On Free Plan:

  • Number of Surveys: Unlimited
  • Number of Questions: 10
  • Number of Responses: 10

Typeform offers personalized survey experiences, dynamically showing relevant questions for better data insights. It guides respondents through the survey journey with custom screens and integrations that streamline data syncing. An intuitive UX allows customization without coding.

Click to explore Typeform’s employee survey templates

Typeform’s ability to personalize survey flows based on previous responses leads to a better experience for respondents, resulting in more accurate and valuable data. The effortless follow-up features, along with integrations, facilitate efficient data management. 

Salient Features of Typeform:

  • Personalized Survey Flows: Show relevant questions dynamically
  • Custom Screens: Guide respondents through a tailored journey
  • Integrations: Streamline data syncing with external tools
  • Intuitive UX: Allows customization without coding
  • Effortless Follow-up: Simplify post-survey interactions
  • Data Management: Facilitate efficient data handling

Bonus tips: Use Typeform's personalized survey flows to enhance your survey's impact. Dynamically adjusting questions based on previous responses leads to a more engaging experience and accurate data collection.

Price: A Free plan is available, with subscription options beginning at $25/month with a Basic plan, $50/month for Plus, $83/Month for Business, and a custom-priced Enterprise option. 

#5 - JotForm

Best for: Reaching out to customers and collaborating with co-workers with short, quick, dipstick surveys.


On Free Plan: 

  • Number of Surveys: 5
  • Number of Questions: 10
  • Number of Responses: 100

JotForm is an automated cloud-based form solution that facilitates users in publishing forms online and gathering their responses. The tool is very easy to navigate, and it helps users by ensuring leads are generated, order payments are collected, consumer surveys are conducted, job applications are managed, and guests are registered for events.

Click to explore JotForm’s employee survey templates

Whether you are in the business services, healthcare providers, service management companies, or similar companies, irrespective of the industry type, JotForm is well equipped to automate form responses and enhance team collaboration by providing forms, apps, and e-signature documents as a solution. 

JotForm is an object-focused survey design offering extensive survey questions. The tool has a distinctive library of widgets and a comprehensive range of integrations for survey tabulations and results. The tool is super easy to use as if it were designing surveys for dummies; one does not require a professional qualification to be a survey programmer; anyone can use it and implement surveys quickly. 

Salient Features: 

  • 360 Degree Feedback
  • Access Controls/Permissions
  • Accounting Integration
  • Action Management
  • Activity Dashboard
  • Activity Planning
  • Activity Tracking

Bonus tips: Add your company’s logo to your form along with a background image. Use the Image Slider Widget to display multiple images.

Price: A free plan is available, and subscription plans start at $29/month for Cloud Bronze and $39/month for Cloud Silver. 

#6 - SurveyPlanet

Best for: Utilizing response analysis functionality that can be used to analyze users. 


On Free Plan: 

  • Number of Surveys: Unlimited
  • Number of Questions: Unlimited
  • Number of Responses: Unlimited

SurveyPlanet offers unlimited free surveys with a basic account. You can also send them out for free. It's software that creates surveys and collects results in the cloud, on demand. This tool helps you gather qualitative and quantitative data, screen potential new talent, collect valuable feedback, and more. 

Although the SurveyPlanet tool is free for power users, it offers a Pro version with extended features that can be accessed for a minimal fee.

Click to explore SurveyPlanet’s employee survey templates

SurveyPlanet helps create an exceptional survey experience that makes it unique from other platforms available. It offers an extensive range of free features when you sign up. 

It helps you create unlimited survey questions and responses, which can be availed through pre-written surveys and can be done anonymously if required. Also, the tool is capable of creating surveys in 20 different languages.

Salient Features:

  • Customizable Templates
  • Data Analysis Tools
  • Data Import/Export
  • Email Marketing
  • Engagement Tracking
  • Mobile Survey
  • Multi-Language
  • Question Branching

Bonus tips: For best results, it's better to keep your survey short and precise. Also, you can give the participants a heads-up with the estimated time so that they commit to it.

Price: SurveyPlanet has robust free features, whereas the pro version is available for $20 a month. 

#7 - Fillout

Best for: Making surveys with beautifully crafted templates


On Free Plan: 

  • Number of Surveys: Unlimited
  • Number of Questions: Unlimited
  • Number of Responses: 1000

Fillout is considered a powerful no-code form builder tool. The tool generated beautifully created templates that sync with your brand's style. You can add multiple pages and powerful conditional logic while being exposed to forty-plus customizable question types.

All you have to do is connect to the store responses or database in Fillout. Drag and drop the questions that you have selected, and voila! You're done! You can embed the forms or share the link; the choice is yours!

Click to explore Fillout’s employee survey templates

Fillout enables you to collect the correct answers with forty-plus customizable question types. With such an extensive range, it is designed to delight the users and facilitate them with features such as scheduling, social security input, E-signatures, mailing address input, captcha, and collecting phone numbers, both domestic and international. 

Salient Features:

  • Easy Scheduling with Calendly, Chili Piper, cal.com
  • Social security input - Securely collect PII
  • E-signatures - Legally binding signatures
  • Mailing address input - Autocomplete with the Google Maps API
  • Collect phone numbers - Domestic or international
  • Captcha - Verify human respondents

Bonus tips: Fillout works amazingly with Airtable, the integration is seamless.

Price: Fillout has four pricing plans to facilitate the users and cater to a more extensive user base. The basic version is free of cost, the starter version is $15 per month, the pro version is $40 per month, and the business version is $75 per month. 

#8 - SurveySparrow

Best for: Turning surveys into conversations


On Free Plan: 

  • Number of Surveys: 3
  • Number of Questions: 10
  • Number of Responses: 50

The coolest thing about SurveySparrow is its conversational form of surveys. Simply put, it is a conversational UI that will turn your surveys into engaging dialogues for higher response rates. Conditional logic dynamically tailors questions based on prior answers, enhancing personalization.

Click to explore SurveySparrow’s employee survey templates

The tool offers multiple sub-accounts for different departments under one parent account. To facilitate further, they have centralized billing to make the checkout easy. Also, SurveySparrow offers multilingual surveys that enable you to gather feedback from around the globe, irrespective of language. All it takes is to select your language preference from the drop-down menu. 

Salient Features:

  • User, Role, and Access Management
  • Survey Builder
  • Survey Distribution
  • Branching/Skip Logic
  • Multimedia Support
  • Reporting & Analytics
  • Data Exporting

Bonus tips: Ask close-ended questions and ensure you logically order your questions.

Price: A free plan is available, and subscription plans start at $19/month for Basic, $49/ month for Essential, and $99/month for Business. 

#9 - Zoho Survey 

Best for Communicating with a diverse audience 


On Free Plan: 

  • Number of Surveys: Unlimited
  • Number of Questions: 10
  • Number of Responses: 100

Zoho Survey was introduced to address the increasing needs of the survey market. Irrespective of your profession, whether you are an artist, an entrepreneur, a student, or a professor, Zoho Surveys cater to everyone. 

Click to explore Zoho’s employee survey templates

It helps create more than 25 types of questions, and that too in 250 multilingual survey templates. Also, the tool provides customized themes, integration, and promotion, which is a plus for adding value. 

Zoho Survey offers a wide range of templates and the option of collecting responses offline. Simple functions help gain more from each response from the target audience. Additionally, the tool can translate content into more than 75 languages. To facilitate the users, the tool offers customer support around the clock. 

Salient Features:

  • Branching/Skip Logic
  • Branding
  • Multimedia Support
  • Multilingual Surveys
  • Reporting & Analytics
  • BI Tools Integration
  • Data Exporting

Bonus tips: To enable surveys to be published on a public URL, you can adjust the visibility of survey links for individual responses and download links for responses. The setting is turned off by default, but you can change it in the options.

Price: A free plan is available, and subscription plans start at $25/month for Plus, $35/ month for Pro, and $75/month for Enterprise. 

#10 - Formester

Best for: Designing user-friendly forms the way you want with no code


On Free Plan: 

  • Number of Forms: 10
  • Number of Submissions: 100

Formester is a no-code online form builder that can help build forms in minutes with a drag-and-drop interface or integrate with the existing HTML form. It can create surveys, registration forms, and more with our HTML Form Generator. 

There is a drag-and-drop interface and instant live preview to test what is created. You can choose from its 100+ pre-designed templates and customize them.

Salient Features of Formester:

  • Complete Control: Style the forms with no embedding or JavaScript required.
  • Realtime Notification: Get a real-time notification on form submission.
  • Easy Embedding: Copy the Formester's snippet and get started. It takes less than 5 minutes to make a working form on the website.

Bonus tips: Auto Responder sends personalized replies automatically to users on form submission.

Price: A free plan is available, and subscription plans start at $12/month for Personal and $45/month for Business. 

How To Survey Employees Effectively


You have a tool for conducting employee surveys, but designing and implementing it for the best results can be tricky. Here are some best practices to make the most out of your employee survey efforts:

  • Set Clear Objectives: First things first, be clear on what you want to achieve. Are you looking for feedback on work-life balance, employee satisfaction, or specific company policies? Knowing your objectives will help you come up with relevant survey questions.
  • Maintain Anonymity When Appropriate: If you're dealing with sensitive topics, make sure to keep things anonymous. Employees are more likely to give honest feedback when they feel safe and confident that their responses won't be traced back to them.
  • Keep Surveys Concise: Respect your employees’ time by keeping surveys concise and focused. Don't bore them with unnecessary questions. Instead, use skip logic to tailor the survey to individual responses and make it more engaging.
  • Mix The Question Types: Mix things up by using different types of questions, like multiple-choice, rating scales, and open-ended questions. This will give you a better understanding of what your employees really think.
  • Communicate The Purpose: Communicate the purpose of the survey to employees before they participate. Let them know how their feedback will be used to drive positive changes within the organization.
  • Act On Feedback: Once you have the results, don't stop there, analyze them carefully and identify areas for improvement. Then, take action and implement changes to address concerns and improve employee satisfaction.
  • Follow-Up With Employees: After the survey, share the results and any actions taken with the employees. This will show that you value your employees' feedback and promote a culture of transparency and open communication.

Wrapping it Up

In conclusion, choosing the right survey app is more than just about gathering feedback; it's about genuinely connecting with your team.

The 10 best survey apps I've outlined here offer the functionality to design insightful surveys and the means to deepen your understanding of your team's needs and aspirations. Be sure to explore our in-depth strategies and best practices in employee surveys to improve workplace engagement and satisfaction.

Whether you're looking to enhance employee engagement, address specific challenges, or simply stay connected with your remote or hybrid team, these tools are your allies.

If you need more guidance on designing pulse surveys for your team, from questions and topics to ask to how to do it effectively, check out “The Best Employee Pulse Survey: From Planning to Execution.”

Remember, the goal is not just to collect data but to create happier, more productive workdays and lives. 

By doing this right, you’re building a work environment where every voice is heard and every contribution is valued!

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